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Tag Archives: #GDPR

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What is permission to contact?

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In the marketing business this is known as opt-in. If you’re going to send information about your business to people, you must have permission. That means your contacts must have actively agreed to receive information from you. The various online platforms that specialise in data management, like MailChimp, AWeber, Infusionsoft, GetReponse, ConstantContact and others – […]

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GDPR. A scary monster or a pussycat!

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Whether you’re in the ‘do it all at the last minute’ camp or the ‘take action now to avoid panic later’ faction, GDPR is coming. The date it becomes part of our legislation is 25 May 2018 – and that’s not the point at which you have to take action, it’s the point at which […]

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